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When Typography Really Counts…
When it comes to outdoor banners and signs, expertise in typography is what really makes the difference between an effective large-format advertisement banner and one that does not get much notice. Take a look at the banner on the right. It has been scaled in this website to coincide with being fifty feet away in real life. See how clearly you can discern the main information?
You want a banner or sign to be seen from a couple hundred feet away and easily read from fifty. You want a freeway billboard to be easily scanned and quickly interpreted from the road while driving. Tice Allison Design excels at finding the perfect balance between color, style and informative impact for your sign and banner needs.